Why the byGanz and Factory People Partnership is a Big Deal

Cairo, January 2020 –byGanz Events, G’nK group’s* leading Entertainment company in Egypt announced a partnership with Lebanon's Factory People** to organize a series of experiential projects in Egypt.

This strategic alliance unites two of the biggest entertainment forces in Egypt and Lebanon, introducing new global concepts and restoring Egypt's position as the culture and entertainment destination in the region

The success of 2ND SUN proved Egypt's potential in creating and hosting artistic and musical projects of global standards, which will be followed by many more immersive experiences and projects that will elevate the arts, music and hospitality experiences in Egypt and attract international music lovers.

2ND SUN - Dec’19 - Club M Sukhna

The G'nK Group and Factory People collaboration kicked off with 2ND SUN event on December 12 and 13. Held in Egypt for the first time at Club M Sokhna, the event featured 16 renowned artists, 2 stages and thousands of national and international social media mentions.

Tala - 2ND SUN - Dec’19

Luca - Audiofly - 2ND SUN - Dec’19

For two consecutive days, Bedouin, Damian Lazarus, Audiofly and for the first time in Egypt, Shkoon, Tala and Jade in addition to top Egyptian artists (Fulltone, Mazen, Asquared, Ahmed Samy) rocked the main stage while The second stage - Soul Kitchen stage - resonated with World music and Afro funk with Wass, Habibi Funk, Zed, PHCK, Mohamad Sadek and Genial.

Shkoon - 2ND SUN - Dec’19

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* G’nK group is the Parent Company for a variety of Hospitality,

Consultancy and Entertainment firms founded by Ahmed Ganzoury and Kareem Nabil.

** Factory People is the Beirut-based entertainment, arts and culture group behind the city's leading clubs, like The Grand Factory and AHM.